Corporate Mentors Driven · ISO Certified

Sales & Marketing
Leadership Program

Learn sales and marketing from corporate practitioners. Master strategy, consumer insights, brand building, GTM execution, and build a live marketing project that proves you're placement-ready.

Marketing Case Simulations
Corporate Marketing Mentors
ISO-Certified
Placement Support
Enroll Now
2K+
Students Enrolled
IIMs, IITs & Top B-Schools
40+
Successful Cohorts
Leadership Track
96%
Referral Rate
Student Satisfaction
Marketing Frameworks
LIVE
STP Segmentation
4Ps Marketing Mix
AIDA Conversion
GTM Go-to-Market
CRM Lifecycle
TAM Market Sizing
Brand / Product Marketing
Brand
Digital / Growth / Performance
Growth
B2B / B2C Sales Teams
Sales
ISO Certified · Corporate-accepted credentials · Letter of Recommendation
STP Strategy · Consumer Insights · Brand Building · Sales Funnel · Corporate Marketing Mentors · Live Marketing Project · GTM Strategy · ISO-Certified Program · STP Strategy · Consumer Insights · Brand Building · Sales Funnel · Corporate Marketing Mentors · Live Marketing Project · GTM Strategy · ISO-Certified Program ·
Advanced Certification Program · Sales & Marketing

Sales & Marketing Leadership Program

A practitioner-led program that builds your sales and marketing judgment through strategy frameworks, consumer insights, corporate case discussions, and a live marketing project.

2–4
Weeks Duration
(Flexible)
9
Curriculum Modules
+ Live Project
Live
Weekend Sessions
on Zoom
ISO
Certified Credential
Corporate Accepted
01
Program Orientation & Career Launchpad
Foundation
Introduction to Mentors, Industry Experts & Skilled Sapiens Ecosystem
Understanding Program Structure, Corporate Expectations & Learning Journey
Introduction to Modern Marketing Careers & Industry Landscape
Building Professional Mindset, Communication & Corporate Etiquette
02
Marketing Mindset & Corporate Marketing Landscape
Career Landscape
Understanding Sales, Marketing & Business Growth Functions
Different Career Paths, Brand, Product, Digital, Growth, Performance & Research
Corporate Expectations from Marketing Professionals
Marketing Mindset, Creativity, Consumer Thinking & Business Acumen
Real Corporate Marketing Case Discussions & Campaign Breakdowns
03
Foundations of Marketing & Strategic Frameworks
Frameworks
STP, 4Ps, 3Cs, AIDA, Sales Funnel & Porter’s Five Forces
Branding, Positioning & Customer Acquisition Strategies
Market Demand Analysis & Business Growth Drivers
Framework Applications on Real Brands & Companies
Case Discussions on Successful Marketing Campaigns
04
Market Research, Consumer Insights & GenAI Applications
Research & AI
Market Research Methodologies & Research Execution
Qualitative & Quantitative Research Techniques
Questionnaire Designing & Data Interpretation
Competitor Benchmarking & Consumer Insight Analysis
Using ChatGPT, Claude, Gemini & AI Tools for Research & Marketing Tasks
Corporate Case Studies on Consumer & Market Analysis
05
B2B, B2C Sales & Customer Journey Understanding
Sales Strategy
Understanding B2B & B2C Business Models
Sales Funnel, Lead Generation & Customer Lifecycle
CRM & Relationship Management Concepts
Consumer Buying Journey & Conversion Strategies
Real Sales & GTM Strategy Case Discussions
06
Consumer Behaviour & Marketing Psychology
Consumer Thinking
Consumer Decision-Making Process
Psychological, Social & Cultural Buying Influences
Brand Perception & Customer Experience Mapping
How Brands Influence Consumer Buying Decisions
Analysis of Viral Campaigns & Consumer-Centric Brand Strategies
07
Product, Brand & Growth Marketing Landscape
Growth Strategy
Product Strategy & Product Positioning
TAM, Market Sizing & Competitive Analysis
Brand Building & Growth Marketing Fundamentals
Product Launch & Go-To-Market (GTM) Strategies
Corporate Product & Brand Management Case Studies
08
Marketing Simulations & Live Case Study Lab
Applied Learning
Work on Real Marketing & Branding Projects
Apply Marketing Frameworks on Real Companies
Projects on Digital Marketing, Brand Strategy, Product Marketing & Campaign Design
Final Presentation & Mentor Feedback
Separate Live Project Completion Certificate
09
Placement Preparation & Career Readiness
Job Readiness
Resume & LinkedIn Profile Building
GD, Interview & Marketing Case Interview Preparation
Company-Specific Preparation for Marketing, Product & Brand Roles
Personal Branding, Networking & Corporate Communication Skills
Enroll Now, ₹6,499 Download Detailed Curriculum
Program Structure

How the Program Works

A proven 3-phase journey that takes you from a beginner level to placement-ready professional in 2–4 weeks.

Phase 01
Corporate Mentors Sessions
Mentorship · Career Exposure · Industry Understanding
Learn directly from sales and marketing professionals across leading companies
Gain clarity on career paths across brand, product, digital, growth, performance and sales
Understand real marketing workflows, campaign briefs, research and GTM execution
Build commercial thinking, research and marketing communication skills
Participate in case-based discussions & business scenario analysis
Phase 02
Live Marketing Project
Campaign Strategy · Marketing Deck · Mentor Jury
Work on a live marketing or branding project based on a real business problem
Build a full marketing recommendation deck with research and campaign strategy
Develop skills in market research, benchmarking & feasibility analysis
Present to a mentor jury & receive professional-grade feedback
Earn a separate Live Project Certificate on completion
Phase 03
Placement Mentorship & Career Readiness
Resume · Interview Prep · Placement Support
Build marketing-focused resumes & LinkedIn profiles
Prepare for GDs, interviews & marketing case discussions
Company-specific preparation for marketing, product and brand roles
Earn ISO-certified program certificate (corporate accepted)
Get a Letter of Recommendation based on performance
Program Credentials

You Earn Two Certificates, Not Just One

Most programs give you a single attendance certificate. We give you two distinct credentials, one for mastering the curriculum, and one that proves real marketing project experience.

Why does this matter? The Live Project Certificate is what sets Skilled Sapiens apart. It signals to recruiters that you've completed applied marketing work, not just attended lectures. This is the credential that gets you shortlisted for sales and marketing roles.

Certificate 1 of 2
ISO-Certified Program
Completion Certificate

Awarded upon successfully completing all training modules and live mentor sessions. This is an ISO-certified credential, nationally recognized and accepted by corporate hiring teams at sales, marketing, brand, product and growth employers.

ISO-certified · corporately recognized
Accepted by brand, product, digital and growth teams
Strengthens your CV immediately
Issued after: Completion of all training modules & live sessions
⭐ Program USP
Certificate 2 of 2 · Exclusive
Live Marketing Project
Experience Certificate

Our signature credential, issued separately upon successful submission and mentor-review of your live marketing project. It certifies real business problem-solving equivalent to 1 month of marketing project experience. This is what makes recruiters stop and read your CV.

Certifies real marketing project work (not just attendance)
Equivalent to 1 month marketing project experience on your CV
Comes with verified CV points + mentor feedback
Differentiates you in every sales and marketing placement interview
Issued after: Successful submission & mentor review of your live marketing project
Both certificates are included in your program enrollment  ·  No additional fees  ·  Enroll Now →
Why Skilled Sapiens Sales & Marketing

What Makes Our Sales & Marketing Program Different

Built by corporate practitioners for students who want to apply marketing strategy, not just study frameworks from a textbook.

Taught by Corporate Practitioners
Sessions are led by corporate practitioners who bring real sales, marketing, product and brand experience directly to your cohort.
Real Marketing Cases, Not Just Theory
You apply STP, 4Ps, consumer insights and GTM frameworks on real companies. Your marketing strategy deck belongs in your placement portfolio.
ISO-Certified Credentials Corporates Accept
Our certifications are ISO-certified and recognized by hiring teams at leading sales and marketing employers. Your live project certificate is what sets you apart in placements.
Weekend Batches with Maximum Flexibility
Weekend live sessions on Zoom, on-demand doubt sessions, recorded lectures, and a personal program coordinator, so your MBA schedule never clashes with deep learning.
End-to-End Placement Mentorship
Resume building, GD-PI prep, marketing interview practice, and company-specific preparation for brand, product, digital, sales, growth and performance marketing roles.
Live Project Certificate + Letter of Recommendation
Walk away with verified marketing project experience, a separate live project certificate, verified CV points, and a Letter of Recommendation from your corporate mentor.
What You'll Walk Away With

Program Outcomes

Everything you need to land a sales or marketing role and grow into it.

Strategic Marketing Skills

Apply STP, 4Ps, AIDA, sales funnels and GTM thinking on real business challenges.

Live Marketing Deck for Your Portfolio

A complete marketing strategy deck with market research, consumer insights, positioning and campaign recommendations.

Marketing Interview Readiness

Prepare for marketing case discussions, interviews and role-specific selection rounds with mock sessions.

Industry & Market Analysis Capability

Conduct competitor benchmarking, market sizing, consumer research and GTM analysis with practical frameworks.

Campaign Communication & Storytelling

Build clear marketing presentations, campaign narratives and structured storytelling for professional audiences.

What You'll Receive
ISO-Certified Program Certificate

Nationally recognized · Corporate accepted credential

Live Project Completion Certificate

Equivalent to 1 month marketing project experience

Letter of Recommendation

Performance-based LOR from your corporate mentor

Verified CV Points

Documented project credentials ready to showcase in placements

Recorded Sessions & Resource Library

Lifetime access to session recordings & marketing resources

Career Paths

Roles You Can Target After This Program

Build readiness for sales, marketing, brand, product and growth roles across industries.

Brand Marketing Executive
FMCG, D2C, Retail, Consumer and Services Brands
Product Marketing Associate
Technology Companies, SaaS Teams, Start-ups
Growth Marketing Executive
Digital Businesses, Marketplaces, Consumer Apps
B2B Sales & Business Development
Enterprise Sales Teams, Start-ups, Service Businesses
Digital & Performance Marketing
Agencies, E-commerce, Digital-First Brands
Market Research & Consumer Insights
Research Firms, Brand Teams, Strategy Functions
Program Timeline

Your 4-Week Learning Journey

A structured week-by-week roadmap that balances live mentorship, framework mastery, and hands-on marketing project work.

W1
Week 1
Induction & Core Marketing Workshops
Kick off with a mentor induction. Begin marketing fundamentals, STP, 4Ps, sales funnels, and case-based learning with corporate mentors.
W2
Week 2
Consumer Insights + Sales Strategy + Live Project Briefing
Deep-dive into market research, consumer insights, B2B and B2C sales strategy across industries. Receive your live marketing project brief and begin working in teams on the engagement.
W3
Week 3
CV Building & Placement Workshops Begin
Start placement mentorship: marketing resume building, LinkedIn optimization, GD prep, marketing interview practice, and HR/technical round preparation. Continue the marketing project.
W4
Week 4
Marketing Presentation + Project Submission
Present your marketing project to the mentor jury. Wrap up mock role-specific interviews, campus placement conversion strategies, and receive your certificates & LOR.
All sessions on Zoom · Scheduling is flexible · Recordings provided for every session · Programcoordinator@skilledsapiens.com | WhatsApp: 7417691944
Limited Cohort Seats

Start Your
Marketing Career
Journey Today

Join 2,000+ students from IIMs, IITs & top B-Schools who have transformed their careers with Skilled Sapiens. Mentored by corporate sales and marketing professionals. ISO-certified credentials that corporates actually accept.

ISO-Certified Program
2,000+ Alumni
96% Referral Rate
Placement Support
Weekend Batches
Enroll Now, ₹6,499
Questions? Email Programcoordinator@skilledsapiens.com or WhatsApp at 7417691944
FAQ

Frequently Asked Questions

Everything you need to know before enrolling in the Sales & Marketing Leadership Program.

Program Overview
This program is designed for MBA students, recent graduates, and early professionals who want to build practical readiness for sales, marketing, brand, product, growth, and market research roles.
No. The learning journey begins with the corporate marketing landscape and core frameworks, then progresses into research, consumer thinking, sales strategy, live cases, and career preparation.
The focus is applied learning. You learn from practitioners, analyse real brands, build a live marketing project, receive mentor feedback, and earn credentials that add practical proof to your CV.
Phase 1 · Corporate Mentor Sessions
Sessions cover marketing careers, strategic frameworks, market research, consumer insights, GenAI applications, B2B and B2C sales, customer journeys, CRM, brand building, product marketing, and GTM strategy.
Yes. Sessions are delivered live on Zoom during flexible weekend slots. Recordings and learning resources are provided for revision.
Phase 2 · Live Project
You work on a real marketing or branding brief, apply frameworks to a company, build a strategy or campaign recommendation deck, and present your work for mentor feedback.
Yes. Successful submission and mentor review earn a separate Live Project Completion Certificate that documents applied marketing project experience.
Phase 3 · Placement Mentorship
Placements are not guaranteed. The program provides career readiness support through resume and LinkedIn building, GD and interview practice, marketing case preparation, company-specific guidance, and portfolio credentials.
A performance-based Letter of Recommendation may be issued based on participation, live project quality, and mentor evaluation.
Certificates & Credentials
You receive an ISO-Certified Program Completion Certificate after completing the training journey and a separate Live Marketing Project Certificate after successful project submission and mentor review.

Nurturing Futures!!

Join our Leadership Programs and get access to multiple live classes from Industry experts, free courses, curated compendiums, doubt sessions, networking events, job opportunities, and many more.

Know more!
  1. Definition & Introduction of Marketing
  2. Functional Areas & Types of Marketing
  3. Different Frameworks- STP, 4Ps, AIDA,Funnel, etc.
  4. Marketers responsibilities
  5. Company Expectations
  6. Different Roles of Marketing Jobs
  1. Building Customer Satisfaction
  2. Measuring Market Demand
  3. Scanning the Market Environment
  4. Consumers Buying Behavior
  5. Positioning of Market Offerings
  6. Product Development Process
  7. Tools of Promotion
  8. Different Marketing Frameworks
  1. Marketing Research – Introduction
  2. Marketing Research: Step by Step Execution
  3. Data Collection in Marketing Research
  4. Qualitative and Quantitative Research – Concept
  5. Types of Marketing Research and their Application
  6. Questionnaire Design
  1. Consumer Behavior – An Overview
  2. Consumer Decision Making Process
  3. Different Factors affecting the Behavior
  4. Role of Consumer Behavior in Marketing
  5. Consumer Behavior and Advertising: How they get affected from each other?
  1. Sales Management – Introduction
  2. Sales Management Strategies
  3. Sales Operation
  4. Managing the Sales Cycle
  5. What is a Sales Funnel and its Implications for Marketers
  6. Responsibilities of a Sales Manager
  7. Qualities of a Sales Professional
  8. Customer Relationship Management
  1. What is Retail ?
  2. Types of Retail Outlets
  3. Retail Mechanism
  4. Retail Pricing
  5. Retail Merchandising
  6. Retail Management
  7. Characteristics, Functions and Services of a Retailer
  8. Role of Advertising in Retail
  9. What affects Customers Buying Decision
  10. Buying Behavior Patterns of Customers
  1. Integrated Marketing Communications
  2. Creating IMC Plan
  3. Implementing IMC Plan
  4. Components of a IM Strategy
  5. Importance of IMC
  6. IMC Tools
  7. Managing IMC
  1. SEO
  2. SEM
  3. Google Analytics
  4. WordPress
  5. Email Marketing
  6. Content Marketing
  7. Different Digital Marketing Tools

Students will be working on real live project in core marketing domain for 1 month for getting the practical exposure of the industry

What You will get ?

  • 1-1 Live Corporate Expert Sessions
  • Recorded Sessions For Revision
  • Applied Corporate Live Project
  • Corporate Case Studies Based On Real Situations
  • On-Demand 1-1- Doubt Session
  • Access To Our Skilled Community
  • Personal Placement Preparation Mentorship
  • Live Sessions On PPO/PPI Conversion Strategies
  • Live Project Certificate
  • Industry Accepted LOR
  • Program Completion Certificate
  • Exclusive E-books & Compendiums For Domain Knowledge
Download Detailed Module & Flow of Cohort
Flagship

Sales & Marketing Leadership Program - SMLP

7999
Rs 6499

Learn from industry mentors of HUL, Asian Paints, P&G, Deloitte, Patanjali etc. in small cohorts of 10 students via live sessions & case studies

Apply Now

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Schedule 24*7 Doubt clearing session with our mentors after joining our programs!

Schedule a call Now!

our Students Feedback

It was a fantastic session! Mr. Varun's journey on branding and the different subtleties of working in the FMCG sector were fascinating to hear about. I learned a lot of technical information as well as the entire product lifecycle. I hope he does more of these sessions in the future.
Akshat Kaitwar
IIM Udaipur
Everyone should join Skilled Sapiens and take control of their professions, in my opinion. There's no need to reinvent the wheel when you can easily figure out how to define career goals, finalize a career action plan, or use mentors as a sounding board for your action plan.
Vivek Yadav
IIM Shillong
Skilled Sapiens will assist you in determining what you truly desire and how it relates to your professional objectives. It will assist you in determining what you can achieve and what options are available based on your selected parameters. Take a chance; it could completely transform your life.
Shivani
IMT Ghaziabad
The sessions helped me to clarify my career objectives and the steps I needed to take to accomplish them. After completing the program, I am much more clear-headed, and I immediately began trying to get into my desired B-School, job, and career.
Naman Arora
IIM Raipur
It's a fantastic initiative to enable individuals engage with industry professionals and gain firsthand insights from them. Skilled Sapiens has a fantastic team of mentors, and anyone interested in stepping into a new career or learning the intricacies of any subject should give it a shot.
Ashwani
IIFT Delhi

Frequently Asked Questions

What is Skilled Sapiens?
  1. Skilled Sapiens is a community supported by IIM and IIT alumni to mentor and guide college students in their career & professional growth. The goal of this community is to provide a ” Personal Mentor” who will support and guide students in getting placements by improving their juniors’ soft and technical abilities.
  2. All of the mentors in this community are either working professionals at top MNCs or have successfully launched their businesses. We aim to provide one-on-one personal mentoring and hand-holding to all the members of our community until they are placed in their dream company. We also provide entrepreneurial guidance to our students who wish to establish their businesses while pursuing their educational degrees.
  3. Our Mentor will be lifelong partners who will always be there for our community members when they need guidance and assistance. In B-schools, we want to create an informal mentor-mentee environment with the help of this initiative.
How does this personal mentorship program works?
  1. Self-evaluate your profile & check domain knowledge. If you need structured mentorship & guidance in your placement preparation, then go with skilled sapiens.
  2. Enroll & join our community & tell us your requirements & expectations. Start learning via personalized & customized mentorship sessions & Modules.
  3. Get your profile credentials. Interact with our mentors Schedule calls with your mentors & other learners Get curated modules & sessions Learn & become skilled Sapiens.
  4. Successfully get placed into your dream company/role. You can also request on-demand sessions.
What will be the qualifications of the mentors?

We have a pool of mentors with varied experience and qualifications (IIT & IIM alumni). We will assign the best suitable mentors for you based on the details filled you in the application form at registration

How can I connect with my mentors?

After enrolling in any of our courses, you will be given options to choose domain experts. You can schedule regular/ weekly meetings with them, and also, there will be an option to email 24*7. You can also ask for additional sessions before any interview.

How can I become a mentor at your platform?

You need to register with us with your LinkedIn profile. After successful verification of your details, you will receive access to our portal.

How does Skilled Sapiens ensure the quality of service?

Skilled sapiens initially filter by thoroughly reviewing their profile with the help of the industry expertise and post that we also have a process of mentor rating after each service we take suggestions from you and based on which we keep the check on the quality.

I am an entrepreneur, how this platform can be helpful for me?

This Platform has multiple consultants to guide the entrepreneurs in different phases of start-ups; entrepreneurs can get their idea verified before launching. Entrepreneurs can also learn various start-ups basics and expert-level knowledge through our multiple Entrepreneurship and start-up-related courses.

We mentor our students to start their start-ups before even passing out from their respective colleges. We coach our students to establish their businesses. We provide our students with personalized mentorships in MVP testing, market research, team building, product development, sales, marketing, and other areas to help them become successful generational entrepreneurs.

I am a B-School Student, how this platform can be helpful for me?

We have specifically designed modules that would be key to Placements and SIPs. These modules are created by the industry experts, which included all the major questions asked in the domain interview. Apart from this, you can also learn different courses to boost your course knowledge.

Also, we provide paid consulting & other domain live projects in top MNCs or growing/funded startups to our community members.